Replay | Eloqua User Group

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Eloqua User Group Replay:

Eloqua Advanced Intelligence | Real-world tips for real-world campaigns

Access the Eloqua User Group replay now, submit the form today

Overview

Eloqua’s AI capabilities have expanded quickly, but many teams are only using a fraction of what’s available (or they’re unsure where it fits).

In this Eloqua User Group episode, we’ll walked through the key functional areas of Eloqua Advanced Intelligence, with a focus on where it genuinely improves performance and where it can create noise if applied in the wrong scenario.

Access this replay to gain practical guidance you can apply immediately.

What was on the agenda?

An overview of Eloqua AI: We provided an introduction to the various functional areas of Eloqua AI
Fatigue Analysis: Tips to help you apply Fatigue Analysis in your Segment design and Multi-Step Campaigns
When is the right time for Send Time Optimisation? We explored a range of various use-cases that support STO, and some you should avoid
Account Intelligence & ABM: Your ABM team has access to an extraordinary amount of behavioural data, blended with AI. Are they aware of it, and are they using it?
Adding GenAI to your mix: Generative AI continues to help us push the boundaries of our campaign design and CX
Oracle Eloqua Updates & Release 26B information

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